EA trademarks EA Sports FC as it mulls ditching FIFA licence • Eurogamer.net
EA has trademarked EA Sports activities FC.
Polygon (by using VGC) spotted the trademark filing on the sites of the United Kingdom Intellectual House Business office and the European Union Mental Property Office.
Last 7 days, EA declared it was at the moment “discovering the concept of renaming” the lengthy-running and mega-well-liked franchise.
“This usually means we’re examining our naming rights arrangement with FIFA,” EA Sports manager Cam Weber explained, “which is independent from all our other official partnerships and licenses throughout the football entire world.”
The trademark filings suggest next year’s recreation, which we had assumed to be known as FIFA 23, may well now go with the EA Sports activities FC title.
EA utilized EA Athletics Football Club as the name of its FIFA live service practical experience since FIFA 12 in 2011, but it and its linked catalogue of products had been ditched for FIFA 21 previous yr.
EA has still to remark.
Past week, Eurogamer revealed our massive interview with EA on FIFA, Final Workforce and its controversial loot bins. Somewhere else, I imagined the future of FIFA Greatest Staff without pay out-to-gain loot containers.
Originally posted 2021-11-11 12:56:41.